If you've dabbled in Facebook marketing  through boosted posts, ads management or organic reach, you’ve likely noticed a major shift in number of views (reach) over the past couple years. For example, you could pay $25 for a Facebook ad in 2018 and easily  double the reach.

Are you looking for ways to save time in your graphic design process? We’re with you! There are always new skills and processes to learn on Adobe Creative Cloud products, especially with their cloud-based updates. It’s definitely a constant learning cycle, but let’s do it together.

I recently enrolled in the “Color Theory in Digital Media” course at UNM Continuing Education and was so inspired (does anyone else get inspired by colors? Maybe it is just me...) that I wanted to share some fun takeaways you can use in your graphic design, branding and marketing. There is so much to learn about - I could see myself diving into a colorful rabbit hole for years and still not know it all.

One of the best things you can do for your health is allowing yourself the freedom to play. According to Play: How it Shapes the Brain, Opens the Imagination, and Invigorates the Soul by Stuart Brown, M.D., not only does play physiologically send healthy endorphins into your bloodstream, but it also unlocks creativity and inventiveness.

You don’t need to be a professional graphic designer to create striking social media graphics. We’ve compiled six go-to steps to help you effectively market your small business, nonprofit, start-up or your personal social accounts without having to hire a professional. Whether it’s a campaign or a single image to spark your brand identity, these tips can help you think and create like a designer.

As a small business owner, do you ever struggle to find the time to post or interact with your customers on social media? With the many platforms available these days, structuring your message, finding the right photo and adding the right hashtags can be time consuming.